
A rejected brief is a record, not a deletion
Delete a rejected idea and it becomes indistinguishable from an idea nobody ever had. The next generation run will derive it again, from the same evidence, and propose it again.
How we build the thing that publishes your changelog, your blog and your release notes.

Delete a rejected idea and it becomes indistinguishable from an idea nobody ever had. The next generation run will derive it again, from the same evidence, and propose it again.

Nobody usefully reviews two thousand words they did not ask for. A brief is one page that says what the article will be, and it exists before the writing does.
Market4 turns one release note into a changelog page, a blog post, a mail-out and a week of social posts — and then tells you which of them brought anyone back.